JAMBAR was a proud sponsor of the 2024 Aspen Valley Marathon, fueling the incredible athletes who took on the challenge in the Roaring Fork Valley of Colorado. The stunning mountain backdrop provided the perfect setting to showcase the power and deliciousness of our organic energy bars.
Our presence at the Aspen Valley Marathon was more than just about the race. Athletes and spectators got to experience the delicious taste and powerful nutrition of JAMBARs first hand since JAMBARs were handed out to each runner at the finish line. Former Roaring Fork resident and Aspen Skiing Company ski pro turned JAMBAR sales manager, Adam Smith, said the feedback has been phenomenal. "I knew JAMBAR would be a hit in Aspen and the Roaring Fork Valley, but I am truly astonished and humbled by the reception we've received from the athletes and local community.”
Among the incredible athletes fueled by JAMBAR, the standout performance came from women's overall winner, Eva Krchova. Running a blistering sub-3-hour marathon above 7,000 feet, the former professional track runner and Czech National Team member was thrilled to receive a box of JAMBARs as part of her celebration.
"How excited am I about JAMBARs? Are you kidding me? Bars are my go-to, and I'm very particular about which ones I choose. I love seeing 'organic' in front of each ingredient! Winning the Aspen marathon and running a sub-3-hour time qualified me for the Boston Marathon, so I'll definitely be bringing JAMBARs there. In the meantime, I'll take them with me on all my adventures," said Eva.
We hope to see you on the slopes and trails in the Roaring Fork Valley soon!